by Nigel Evans

If you really want to promote your online site, you will undoubtedly want to check out the benefits of article marketing, during which you will compose unique and well written content and submit the same to the top article submission sites. This will give you considerable credibility and while you can choose from the many thousands of article directories and document submission portals online, if you really want to get your project off with a bang, choose the most prominent sites for firepower.

Article marketing is about the distribution of highly targeted content, usually in articles of around 500 words in length, to the top article submission sites on the Internet. You might wonder what benefit this can bring you? In short, not only will your articles be available for other webmasters to publish or access through these sites, but you also initiate a significant back link to your website when they are published.

As the search engines allocate credibility and subsequent ranking according to the links that occur from site to site, it follows that if you have a back link from a credible authority site pointing at your webpage, that you will gain a certain value from this. Some people contend that the actual page that your article is published on at the top article submission site is not as powerful as the directory’s homepage, in terms of Google Page rank, but there is undoubtedly benefit to attach.

Expect your work to be scrutinized if you submit to the top article submission sites. Some of the sites, such as ezinearticles.com have a rather lengthy submission process and at least two human reviewers will read the material. This process can take many days and sometimes weeks, but this particular site has the reputation as the top choice out there.

The five top article submission sites in no particular order are goarticles.com, buzzle.com, articlesbase.com, articledashboard.com and ezinearticles.com. They all have a good amount of traffic and high page ranking and your article marketing campaign should start here first.

If you are involved in a particular niche, you can find article directories that are dedicated to that particular area. There are thousands of directories on the web, but remember that wherever you distribute to, you should aim to send a unique version of your article. This is where you get the most benefit. As far as viewing is concerned, the top article submission sites are likely to give you the best feedback, but a backlink is a backlink, wherever it is.

Try and avoid duplicate content when publishing. Almost all the search engines will discount duplicates when returning results for people who are searching for your keyword. This will mean that you will not be able to achieve more than one result for a particular keyword, unless you have distributed your work in variant form. In this case, your work published on the top article submission sites could benefit you many times over.

Article marketing is a powerful, yet time-consuming undertaking and you should look for established and competent organizations to do the work for you. You will need to ensure that in addition to the research required to actually write the articles, variants are produced and a resource box must be written, before the job of distributing and reporting the results can be completed.

Internet Marketing Article Samples:

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• Always Request an Article Writing Sample